SAMPLE MATERIAL
In order to see electronic sample material from the book, you must get the Adobe Acrobat Reader 2.1. The software is freely available to all, and can be obtained by visiting Adobe Systems, Inc. to download your free copy (available in versions for Macintoshes, Windows, and many flavors of Unix). Configuration information for several Web browsers is also available.
Download the Front Matter, a 89kB Acrobat pdf file containing the Table of Contents, Acknowledgements, and Forward.
Or read the material directly online!
Download the Henry Ford Chapter, a 157kB Acrobat pdf file on the founder of the Ford Motor Company and the creator of the "universal car," the Model T.
Or read the material directly online!
Download the Ray Kroc Chapter, a 162kB Acrobat pdf file on the founder of the MacDonald's Corporation, who "created" the fast-food industry.
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All sample material is copyright © 1996, Byron Preiss Visual Publications, Inc. and Forbes Inc. All Rights Reserved. Published by John Wiley & Sons, Inc. No use may be made of this material without the express written consent of the copyright holder.