To request review copies
translationrights@wiley.com
Back to contents
30
Business & Management Special Topics
What’s Wrong With China
Paul Midler
ISBN: 978-1-119-21371-0 | Dec 2017 | 256PP
What’s Wrong With China opens the doors to one of the least understood
countries in the world. Author Paul Midler draws on over twenty years of
manufacturing experience, working with Asian suppliers in a broad range of
industries, to provide an insider’s perspective on what China’s rise means to
American businesses. Approaching China’s problems as if they were our own,
this book tackles the subject matter head-on to help American readers recognize
and understand China’s growing economic and cultural impact on this country.
The author’s own anecdotes explore and explain the major challenges that come
along with doing business in China, and a deep appreciation and illustration of
the country’s rich culture embroider the lessons every businessperson should
learn. No one doubts China’s global importance today, yet few truly understand
the nation in a general sense. This book acts as a primer, but also digs deeper to
provide a more nuanced understanding of this powerhouse nation.
•• Understand Chinese culture in the context of doing business
•• Get to know this emerging cultural and economic power
•• Delve into China’s social challenges through first-hand accounts
•• Peek inside the Chinese economy through the lens of American business
About the Author
Paul Midler is a leading consultant on doing business in China. He has over
twenty years of experience related to Asia, and in his manufacturing career,
he has worked directly with hundreds of Chinese suppliers in a broad range of
industries. He holds an MBA from the Wharton School of Business and a master’s
in international studies from the University of Pennsylvania’s Lauder Institute.