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Ethics and Corporate Social Responsibility in the Meetings and Events Industry


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Ethics and Corporate Social Responsibility in the Meetings and Events Industry

Elizabeth V. Henderson, Mariela McIlwraith

ISBN: 978-1-118-54386-3 September 2012 320 Pages


This book celebrates what has been already achieved in moving the meetings and events industry towards a more sustainable future, and pushes the boundaries of imagination to visualize what might be possible in the years to come. This text simultaneously pushes the thresholds of current knowledge and actions toward a vision of a sustainable future for the meetings and events industry. Written not only as a tool, but as a capacity-builder for future sustainable leaders within the industry, this book includes a wealth of information on new sustainability tools: new standards, new technologies, and even new books.

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Foreword vii

Series Editor Foreword xi

Preface xiii

Acknowledgments xvii

CHAPTER 1 Introduction to Corporate Social Responsibility and Ethics 3

CHAPTER 2 Business Ethics and the Meetings and Events Industry 29

CHAPTER 3 Strategies for Sustainable Meetings 49

CHAPTER 4 Social Responsibility and Culture 73

CHAPTER 5 Meetings, Events, and Environmental Science 93

CHAPTER 6 Shared Value and Strategic Corporate Responsibility 117

CHAPTER 7 Communication, Marketing, and Public Relations 141

CHAPTER 8 Sustainable Supply Chains for Meetings and Events 163

CHAPTER 9 Sustainability Measurement and Evaluation 189

CHAPTER 10 Sustainability Reporting for Meetings and Events 217

CHAPTER 11 Risk Management and Legal Considerations 247

CHAPTER 12 Backcasting and Scenario Planning for a Sustainable Meetings and Events Industry 269

Glossary 291

Index 297

In addition to Group Projects, Activities, Recommended Readings, and Resources, hallmark features include:

  • Backcasting methodologies and scenario planning to envision the steps to develop a sustainable future.
  • An overview of environmental impacts and strategies to measure, reduce, eliminate, or mitigate these.
  • Strategies for sustainable and ethical promotion, marketing, and communication.
  • Measurements, evaluation techniques, and reporting methodologies to improve and track performance.