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Real Estate Titans: 7 Key Lessons from the World's Top Real Estate Investors



Real Estate Titans: 7 Key Lessons from the World's Top Real Estate Investors

Erez Cohen

ISBN: 978-1-119-55007-5 March 2019 304 Pages


In Real Estate Titans, Erez Cohen shares the advice and learnings of the world's leading real estate experts to create a guide for becoming a savvier real estate player.

Cohen draws on his experience as a research and teacher’s assistant at Wharton Business School with an investment expert—and his mentor—Dr. Peter Linneman. Throughout his career, Cohen has collected first-hand knowledge from meetings with such real estate titans as Ronald Terwilliger, Sam Zell, Joseph Sitt, and numerous others. Cohen wanted to understand how these real estate giants became so successful, so he refined his quest into three critical questions: What inspires these titans to work so hard and reach such extraordinary levels of success? What are the main elements and traits inside of them that propel them to be so grandiose? How have these individuals, who had less resources, succeeded on a much bigger scale than so many of their competitors?

Real Estate Titans contains the 7 key lessons distilled from interviews with several of the world’s greatest real estate investors. These critical lessons offer insight into the mindset, tactics, and habits that each of the interviewed titans possess. Once you implement these key ideas—which you won’t find anywhere else—into your business, it will grow exponentially within a matter of months.

Real Estate Titans offers an insider’s view into several of the most successful investors on the planet. The book’s compelling stories and lessons show why real estate is such a wonderful and important business, and it also offers a roadmap for becoming a world class real estate player.

Acknowledgments ix

Introduction xi

Part I Interviews with Real Estate Titans 1

Chapter 1 Richard Mack 3

Chapter 2 Urs Ledermann 23

Chapter 3 Ronald Terwilliger 37

Chapter 4 Gina Diez Barroso 51

Chapter 5 Elie Horn 65

Chapter 6 Richard Ziman 75

Chapter 7 Robert Faith 89

Chapter 8 Chaim Katzman 103

Chapter 9 Rohit Ravi 111

Chapter 10 Joseph Sitt 123

Chapter 11 Carlos Betancourt 135

Part II The 7 Key Lessons 151

Chapter 12 Key Lesson #1: A Powerful Mindset 153

Chapter 13 Key Lesson #2: The Hardest Workers in Any Room 163

Chapter 14 Key Lesson #3: Deep Focus and Clarity 175

Chapter 15 Key Lesson #4: Educated and Quantitative 191

Chapter 16 Key Lesson #5: Surround Themselves with Greatness 209

Chapter 17 Key Lesson #6: Extraordinary Salespeople 219

Chapter 18 Key Lesson #7: Execute their Ideas 229

Appendix A: A Conversation with Wharton’s Dr Peter Linneman 241

Appendix B: Value Add—A Case Study 251

Glossary 256

A Recap of the 7 Key Lessons 269

About the Author 271

Index 273