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The Matriarch Rules: How to Own Your Power, Know Your Worth, and Lead the Life You've Always Wanted





The Matriarch Rules: How to Own Your Power, Know Your Worth, and Lead the Life You've Always Wanted

Randy Patterson

ISBN: 978-1-119-57274-9 September 2019 176 Pages



Achieve success by becoming the change maker you were always meant to be. 

What is a matriarch? For one thing, you can tell she's in charge the second she walks into a room. She's bold, she's fierce, and she's got her own unique style. The matriarch isn't some crusty old lady dressed head-to-toe in black who sits at the head of the table barking demands at Sunday dinner. The modern matriarch is alive and vivacious. She's purposeful and deliberate about everything, from her career, to her home, to her family, to what she eats for lunch. She is not second guessing herself but moving herself and those she loves boldly into the future.

The matriarch’s vision for her career is as big as her love for her family, and she's paid her worth for work she's passionate about. The matriarch knows exactly what she wants the end game to be and she has the power to make it come to fruition. Simply put: she has her act together and you feel safer and more secure when you're in her presence. So, the question is, how does one become her? This book answers that question and more.

•    Recast yourself

•    Own your wins

•    Define your legacy

•    Leverage your success

Written by the CEO of a multimillion-dollar startup, The Matriarch Rules provides you with guidelines that empower you to find personal success and growth in being the compassionate, powerful, and forward-thinking woman you are.


Becoming a Modern Matriarch

The Modern Matriarch

Loved, But Not Cared For

A Craving for “Normal”

A Truth Moment

When “Wise Counsel” Appears

A Matriarch Today

Chapter 1 The Matriarch is the CEO

Homeless but Not Helpless

Use Your Resources

Getting on Our Feet

From Baby Blues to Business Partner

Roles and Responsibilities of the Matriarch

Chapter 2 A Matriarch’s Future is Based on Her Actions Today

Take History Changing Actions

Tally Your Successes And Not Your Failures

Write the Story of You; A Woman Destined for Great Success

Live Each Day To The Fullest, And Feel Like You Absolutely Slayed It

Chapter 3 The 4 Big Lies

Lie 1: I’ll Try

Lie 2: I’m Too Busy

Lie 3: I Can’t

Lie 4: I Had No Choice

Chapter 4 A Matriarch Owns Her Decisions

Meet Suzie, a Woman in Need of Wise Counsel

The Co-Signer: Does she co-sign your agenda or her own?

Wise Counsel: She Paints the Big Picture without an Agenda

Decision Making 101

Chapter 5 Attention! We No Longer Work For Free!

We All Want A Bigger Better Boat And Working For Free Is Not How We’ll Get It!

Calling All Matriarchs! Viva la Revolution!

Chapter 6 A Life and Business that’s Carefully Crafted

Branding: Just Do It

People Are Their Own Brands

Rebuilding Your Brand Based on Your Authentic Self

Your Brand Aesthetic. Are You Bland Or On Brand?

Your Personal Style Guide

Your Family Has Also Been Branded

The Wedding Therapist: Finding the Starting Point for her Business’s Brand

A Carefully Crafted Matriarch Business

Chapter 7 Time Management and the 5 Rules of Business

Time Management

Let’s go make some money, Matriarch!

Rule #1 It starts with a plan

Rule # 2 It’s got to be legal

Rule # 3 It takes a systematic approach

Rule #4 Marketing is a never ending process

Rule # 5 You’ve got to be found on the web

Manage your time and follow the rules

Chapter 8 The Payoff is Personal

Confidence can overcome an old message

Confidence, meet systems and tools

Passion: a strong and barely controllable emotion

Inspiration and motivation

Maintaining Motivation

Pressure is how diamonds are made

A Matriarch maintains and protects what she builds

Make NOT having these F.E.A.R.S. your biggest fears.

Chapter 9 A Matriarch Leaves a Great Legacy

What exactly is a legacy?

Leaving a legacy whether you like it or not. . .

My mom, Shari. . .

A Matriarch Lives an Intentional Life

A Matriarch cultivates an inner sanctum

A Matriarch gives and takes

A Matriarch Rocks Out to Her Own Soundtrack

A Matriarch Knows Her Language Is her Legacy

A Matriarch Switches Gears When Necessary

Live Like a Matriarch and Leave a Legacy Worthy of a Matriarch!

About the Author