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Fearless Innovation: Going Beyond the Buzzword to Continuously Drive Growth, Improve the Bottom Line, and Enact Change

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Fearless Innovation: Going Beyond the Buzzword to Continuously Drive Growth, Improve the Bottom Line, and Enact Change

Alex Goryachev

ISBN: 978-1-119-57952-6 March 2020 208 Pages

Hardcover
Pre-order
€24.00
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Description

Is Innovation just an overused buzzword? A waste of time? A mere marketing ploy?   

Author Alex Goryachev has a simple, resounding response to such questions: No!

The Fourth Industrial Revolution is driving change at an unprecedented pace, level, and intensity that is impacting businesses across industries, not to mention our everyday lives. We are rapidly blurring the physical and the digital, transforming the way we live and, in some sense, what it even means to be human. Whether we run a startup or multinational, a nonprofit or academic institution, a city or a whole country, we need to embrace this change to not just survive but thrive under these new realities.

In Fearless Innovation, Cisco’s Managing Director of Innovation Strategy and Programs explores how, no matter their function, leaders and managers can cut through the noise to understand change and deliver real results.

Goryachev’s actionable, consistent, and timeless innovation principles offer a blueprint to driving growth, enacting change, increasing the bottom line, and creating clear measurable value. Featuring diverse case studies of some of today’s most innovative organizations, historical observations, first-hand experience, and a look at where innovation is thriving, and why, this down-to-earth guide provides advice and clear steps on how to:

  • Get teams to embrace innovation beyond empty slogans
  • Focus on execution of innovation through leadership and strategy
  • Measure the real effects of innovation to showcase ROI and attract investment
  • Break down org silos by empowering effective, diverse, and inclusive teams
  • Drive co-innovation through win-win ecosystem-wide partnerships
  • Organize innovation teams and orchestrate outcomes by leveraging organizational DNA
  • Communicate the value of innovation to differentiate ourselves from competition

Written for any organization that wants to stay relevant in the 21st Century, and even beyond, Fearless Innovation offers a step-by-step guide for getting past the confusion, overcoming fear, and getting down to business to create an environment of true innovation.

Acknowledgments

Introduction: From Buzzword to Reality

Chapter 1: Innovation Is Now or Never

Chapter 2: No Leadership = No Strategy = No Innovation

Chapter 3: If You Can’t Measure It, You Can’t Manage It

Chapter 4: Innovation Is Not Disruption

Chapter 5: The Lonely Innovator Myth

Chapter 6: Innovation Wants to Be Free

Chapter 7: Outcomes Must Be Orchestrated

Chapter 8: Communicate, Communicate, Communicate

Conclusion: Business as Usual

About the Author

Index