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Audel Promoting and Marketing Your Crafts

Audel Promoting and Marketing Your Crafts

Edwin M. Field, Selma G. Field

ISBN: 978-0-025-37742-4

Jan 1994

352 pages

Select type: Paperback

In Stock

$35.00

Description

Provides the craftsperson with the guidance needed to promote, market and sell his or her arts and crafts. The book offers a wide range of techniques, starting with a business plan, and explains the processes of obtaining media exposure, locating promotional tools, and selecting outlets.