List of Contributors
Part I: Strategy
Chapter 1: Management Challenges in the Chemical and Pharmaceutical Industry
Chapter 2: Principles of Strategy: How to Develop Strategy?
Chapter 3: Strategic Analysis: Understanding the Strategic Environment of the Firm
Chapter 4: Management of Business Cooperation
Part II: Innovation
Chapter 5: Principles of Research, Technology and Innovation
Chapter 6: New Business Development – Recognizing and Establishing New Business Opportunities
Chapter 7 : Designing and Transforming Business Models
Chapter 8: External Integration: Why, When, and How to Integrate Suppliers and Customers?