Feb 2009, Wiley-Blackwell
Fashion forecasting and the driving forces of fashion (1700-2000).
The views of the forecasters and trend information users.
The colour forecasting process.
The colour forecaster’s toolkit.
The development of a colour story.
Predicting the direction for colour forecasting
Just4Textiles Issue 8, Autumn 2005
'In a very logical, systematic presentation, due recognition is given to the role of intuition and inspiration' Textiles Magazine 2005, 2
* Provides a comprehensive chapter on colour knowledge and terminology
* Uses many workshop activities to allow readers to develop their own skills and experience
* Discusses some of the more subjective tools used by forecasters and discusses their strengths and weaknesses
* Explains how colour forecasting methodologies are used to produce colour stories* Sets out models of the colour forecasting process