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Competitive Advantage in SMEs: Organising for Innovation and Change

Competitive Advantage in SMEs: Organising for Innovation and Change

Oswald Jones (Editor), Fiona Tilley (Editor)

ISBN: 978-0-470-86230-8

Jul 2003

292 pages

$55.00

Description

Competitive Advantage in SMEs draws on up-to-date empirical evidence to illustrate how SMEs can become more innovative through the introduction of new products and services.  Discusses the effective and efficient use of information technology by broadening management skills and knowledge. 
Biographies.

Preface.

1. Introduction:  (F. Tilley and J. Tonge).

Section 1 General Management Issues.

2. Competitive Advantage in SMEs: Towards a Conceptual Framework (O. Jones).

3. Strategic Management for Small and Medium-sized Enterprises (SMEs) (A. Marsden & C. Forbes).

4. Corporate Governance for Competitive Advantage in SMEs (R. Warren).

5. Sustainability and Competitiveness: Are There Mutual Advantages for SMEs? (F. Tilley, et al.).

Section 2. Managing People.

6. Human Resource Management: Managing People in Smaller Organisations (S. Taylor, et al.).

7. Employee Share Ownership in SMEs (A. Pendleton).

8. Managing Creativity and Competitive Advantage in SMEs: Examining Creative, New Media Firms (M. Banks, et al.). 

9. Innovation in SMEs: Intrapreneurs and New Routines (O. Jones ).

10. Networking Capability: The Competitive Advantage of Small Firms (D. Taylor & K. Pandza).

Section 3. Functional Management.

11. The Adoption of E-Business Technology by SMEs (P. Windrum and P. de Berranger).

12. Supply Chain Management: Improving Competitive Advantage in SMEs (A. Macpherson & A. Wilson).

13. Sustaining Viability in SMEs: Perspectives on Innovation in Financial Management (B. Sweeting, et al.).

14. Retail and Services Marketing (S. Baron).

15. Conclusion (O. Jones & F. Tilley).

Index.

The book draws on up-to-date empirical data and the latest research to illustrate ways in which SMEs can become:

·  More innovative by introducing new products and services

·  More effective through better use of information technology

·  More efficient by broadening management skills and knowledge