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Conquering the Content: A Blueprint for Online Course Design and Development, 2nd Edition



Conquering the Content: A Blueprint for Online Course Design and Development, 2nd Edition

Robin M. Smith

ISBN: 978-1-118-71714-1 September 2014 Jossey-Bass 224 Pages


Put your course online now, without sacrificing pedagogical quality

Conquering the Content: A Blueprint for Online Course Design and Development, Second Edition is a highly practical guide to creating online courses. With guidance on incorporating learning theory into online course content, as well as a host of templates, learning guides, and sample files, this book furnishes instructors and instructional designers with the information and tools they need to design and develop their course content to better serve online students. This second edition introduces relevance statements and time-saving tips as well as content maps which provide a scaffold for content organization and help students anchor the topics in their memories for retrieval. Readers will gain expert insight and best practices for designing within the rapidly changing online learning environment and learn to incorporate recent advances that can improve student outcomes. Because the book is designed to focus on online teaching pedagogy, it won't go out of date as specific tools change.

Nearly one-third of all students in higher education are taking at least one online class, and online hybrid classes are becoming more widespread. Distance learning is becoming the norm, but creating an online class is more complex than just posting course content on a website. Conquering the Content demonstrates how instructors can best revamp their course content to suit the online learning environment, and provides the tools and resources instructors need to transfer their effectiveness from the classroom to the online environment. Learn how to:

  • Create student-friendly navigation structures that support what is known about the brain and learning
  • Organize content based on priority, flow, and easy navigation
  • Create assessments that work within the parameters of an online course
  • "Chunk" information to facilitate better processing

Time is of the essence in getting a course online, but it's important that pedagogy not get lost in the crush of new content. Course design is just as critical as course content when it comes to distance learning outcomes, and Conquering the Content provides a holistic and practical approach to effective online course development.

Preface ix

The Author xiii

Acknowledgments xv

Introduction xvii

Lesson 1: Begin Here 1

Lesson 2: Content Map 29

Lesson 3: Learning Guide 55

Lesson 4: Prioritizing 89

Lesson 5: Content 107

Lesson 6: Continuous Improvement 135

References 163

Glossary 167

Action Items 171

Index 189

Transition Guide (PDF) : Transitioning from the first edition to the second? Use this handy transition guide to realign your syllabus. Premium Content