2. What Media Culture Is (Not)
3. The Mediatization of Culture
4. Cultures of Mediatization and Mediatized Worlds
5. Communatization within Cultures of Mediatization
6. Studying Cultures of Mediatization
'The great virtue of Cultures of Mediatization is that the book proposes an entente cordiale between media scholarship and social theory. The idea of mediatization as a historical process—akin to other large-scale changes that have long preoccupied sociologists—is genuinely exciting. It is, in my view, the beachhead upon which a genuine dialogue could be launched.'
International Journal of Communication
'This book is a contribution of major importance. It has a well-focused, original and stimulating argument which I think will quickly be recognized as taking current debates about mediatization considerably further forward.'
Nick Couldry, Goldsmiths, University of London
'For those unfamiliar with the concept of mediatization, Andreas Hepp opens up some stimulating new directions for media studies. For those already working with the concept, Hepp’s integrative theoretical analysis plus refreshing questioning will prove equally stimulating.'
Sonia Livingstone, London School of Economics and Political Science
'This book gives an original view on media cultures as cultures of mediatization. This clear and accessible text provides a good overview and introduction to the complex and hot topics on mediatization. It is a must for students, researchers and a general academic public interested in the media and social change.'
Knut Lundby, University of Oslo
- An engaging analysis of an emerging, cutting-edge area of media studies.
- This accessible text draws is driven by empirical examples and terminology is clearly introduced and explained.
- Examines the concept of ‘mediatization’: the idea that media organizations and technologies now shape all aspects of social life.
- The author is a rising star in the field.