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Essentials of Contemporary Business

Essentials of Contemporary Business

Louis E. Boone, David L. Kurtz

ISBN: 978-1-118-33649-6

Nov 2013

336 pages

In Stock



This text is an unbound, binder-ready edition.

We've listened. Boone/Kurtz, Essentials of Contemporary Business is the flexible, current, and easy-to-use resource that today’s students and teachers want. Our commitment to delivering solutions at the speed of business has produced the perfect combination of current material, illustrative examples and a storytelling narrative -- all in a brief, valued-priced package. Covering all of the major topics of the introduction to business course, Boone/Kurtz, Essentials of Contemporary Business offers shorter chapters and a visually pleasing design paired with a comprehensive suite of resources to help you make business concepts come alive. Experience a textbook program that supports your goals to stimulate curiosity, show relevance, promote creativity, and prepare students for what's ahead, in both their academic and business careers.

Related Resources

  • Currency: Boone and Kurtz Essentials of Contemporary Business features the most current content and relevant examples to illustrate business concepts.
  • Contemporary Business Weekly Updates: Wiley’s Weekly Updates news site sparks classroom debate around current events that apply to your business course topics. We save you time by emailing you—every Monday—the most relevant news articles and videos tagged to the textbook and complemented by discussion questions.
  • Video Series: Three different video series accompany the text and all feature high-definition, documentary-style video clips and profile companies like Zipcar, Seventh Generation, and Comet Skateboards to reinforce key concepts, and expose students to innovative business practices.
  • Comprehensive Resource Package: Annotated Instructor’s Edition, WileyPLUS, complete Instructor’s Manual, extensive Test Bank, Video PowerPoints, Video Cases, simulations, and more make up the leading suite of teaching materials.
  • WileyPLUS is now equipped with an adaptive learning module called ORION. Based on cognitive science, WileyPLUS with ORION, provides students with a personal, adaptive learning experience so they can build their proficiency on topics and use their study time most effectively. WileyPLUS with ORION helps students learn by learning about them.