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How to Plan a Profitable, Wow-factor Gala



How to Plan a Profitable, Wow-factor Gala

Scott C. Stevenson (Editor)

ISBN: 978-1-118-69039-0 May 2013 Jossey-Bass 61 Pages


Originally published by Stevenson, Inc., this practical resource features dozens of ideas on how to plan effective, profitable, wow-factor galas, including:

  • Essential first steps for successful galas
  • Tips for budget planning and cost-conscious measures
  • Volunteer and board member involvement
  • Revenue-boosting ideas
  • Event publicity and promotion
  • Ways to maximize attendance
  • Effective live and silent auctions
  • Event checklists
  • Budget estimations
  • Leadership
  • Preview parties
  • Chairperson responsibilities
  • Engaging the wealthy
  • Ticket sales strategies
  • Venue selection
  • Assessment forms
  • Volunteer committees
  • Online promotion
  • Event security

Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.