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Managerial Economics, 8th Edition

William F. Samuelson, Stephen G. Marks

ISBN: 978-1-118-80894-8 November 2014 576 Pages


Samuelson & Marks’ Managerial Economics, 8th Edition provides a detailed introduction to managerial economics for undergraduates, MBAs, and executives. This text illustrates the central decision problems managers face and provide the economic analysis they need to guide these decisions.

Related Resources

Chapter 1 Introduction to Economic Decision Making

Section I: Decisions within Firms

Chapter 2 Optimal Decisions Using Marginal Analysis

Chapter 3 Demand Analysis and Optimal Pricing

Chapter 4 Estimating and Forecasting Demand

Chapter 5 Production

Chapter 6 Cost Analysis

Section II: Competing within Markets

Chapter 7 Perfect Competition

Chapter 8 Monopoly

Chapter 9 Oligopoly

Chapter 10 Game Theory and Competitive Strategy

Chapter 11 Regulation, Public Goods, and Benefit-Cost Analysis

Section III: Decision-Making Applications

Chapter 12 Decision Making under Uncertainty

Chapter 13 The Value of Information

Chapter 14 Asymmetric Information and Organizational Design

Chapter 15 Bargaining and Negotiation

Chapter 16  Linear Programming  

Chapter 17 Auctions and Competitive Bidding (available online)