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Operating Globally: Operations 06.02

Amy Zuckerman

ISBN: 978-1-841-12296-0 March 2000 Capstone 126 Pages


Fast track route to mastering global operations

Covers the key areas of international marketing and distribution, logistics, import/export compliance and government regulations

Examples and lessons from some of the world's most successful businesses, including Nortel Networks, Terranova Forest Products and Ampro Electronics, and ideas from the smartest thinkers, including Adrian Wooldridge, Christopher Bartlett, Sumantra Ghoshal and John Micklethwait.

Includes a glossary of key concepts and a comprehensive resources guide

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Introduction to Express Exec

Introduction to Operating Globally

Defining International Trade Elements

Defining Management Elements

The E-Dimension

The State of the Art: Rules and Regulations

The State of the Art: Technology Issues

In Practice: Success Stories

Key Global Thinkers and Trade Institutions

Resources and Online Services

Ten Steps to Making a Global Operation Work

Frequently Asked Questions (FAQs)