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Portfolio Design: A Modern Approach to Asset Allocation

Portfolio Design: A Modern Approach to Asset Allocation

Richard C. Marston

ISBN: 978-0-470-93123-3

Mar 2011

368 pages

In Stock



Portfolio Design – choosing the right mix of assets appropriate to a particular investor – is the key to successful investing. It can help you accumulate wealth over time, while cushioning the blow of possible economic downturns. But in order to successfully achieve this goal, you need to be familiar with all of the major asset classes that go into modern portfolios and learn how much they add to portfolio diversification. Thoughtful asset allocation provides discipline to the investment process and gives you the best chance of building and safeguarding wealth. Wharton Professor Richard C. Marston, 2014 recipient of the Investment Management Consultants Association’s  prestigious Matthew R. McArthur Award, will guide you through the major decisions that need to be made when designing a portfolio and will put you in the best position to balance the risk-reward relationship that is part of this endeavor. 

Portfolio Design is to be read by investment advisors. The book is rich in information about individual asset classes, including both traditional assets like stocks and bonds as well as alternative assets such as hedge funds, private equity, real estate, and commodities. So it should appeal to all sophisticated advisors whether or not they are trying to qualify for one of the major investment designations. In fact, the book is designed to be read by any advisor who is as fascinated as Marston by the investment process.

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About the Author.

About the Book.


CHAPTER 1 Asset Allocation.

CHAPTER 2 Long-Run Returns on Stocks and Bonds.

CHAPTER 3 Small-Cap Stocks.

CHAPTER 4 Value and Growth Investing.

CHAPTER 5 Foreign Stocks.

CHAPTER 6 Emerging Markets.

CHAPTER 7 Bonds.

CHAPTER 8 Strategic Asset Allocation.

CHAPTER 9 Hedge Funds.

CHAPTER 10 Venture Capital and Private Equity.

CHAPTER 11 Real Assets—Real Estate.

CHAPTER 12 Real Assets—Commodities.

CHAPTER 13 Asset Allocation with Alternative Investments.

CHAPTER 14 Investing and Spending by Foundations.

CHAPTER 15 Investing and Spending in Retirement.

CHAPTER 16 The Discipline of Asset Allocation—Rebalancing.