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Professional Blogging For Dummies

Professional Blogging For Dummies

Susan J. Getgood

ISBN: 978-0-470-60179-2

Jul 2010

384 pages

In Stock

$24.99

Description

Take your hobby to the next level and turn your blog into real income

Anyone who blogs knows that it is a fun, creative way for sharing thoughts and opinions. Now imagine making money from that hobby! This practical, how-to guide shows you how you can get serious about using your blog and implement advertising, sponsorship, partnerships, and affiliate marketing options to turn your hobby into extra income, or even a full-time career.

Helpful examples and featured articles with topic experts and bloggers who have built successful business demonstrate how to promote your business or build a blog-based business.

  • Discusses finding your niche, adhering to legal considerations, establishing your disclosure and privacy policies, and dealing responsibly with review requests
  • Introduces ideas for advertising and other monetization options and recommends promotional avenues to explore
  • Suggests creative ways to keep your blog fresh, unique, and interesting
  • Provides tips for monitoring and measuring your success

Professional Blogging For Dummies opens the door to a world of money-making blogging possibilities!

Foreword.

Introduction.

Part I: Getting Started with the Business of Blogging.

Chapter 1: Examining Blogging at the Professional Level.

Chapter 2: Finding Your Niche in the Blogosphere.

Chapter 3: Protecting Your Blog with Appropriate Business Policies and Practices.

Part II: Making Money with Your Blog.

Chapter 4: Monetizing Your Blog Strategy.

Chapter 5: Selling Products or Services on Your Blog.

Chapter 6: Making Money from Advertising.

Chapter 7: Getting Paid for Your Words.

Part III: Building Your Blog, Step by Step.

Chapter 8: Choosing Your Blog Name, Platform, and Web Hosting.

Chapter 9: Designing Your Blog.

Chapter 10: Developing Your Blog Content.

Part IV: Maximizing Your Blog's Success.

Chapter 11: Getting the Word Out about Your Blog.

Chapter 12: Responding When Companies Come Calling.

Chapter 13: Monitoring and Measuring: Why They Matter.

Chapter 14: Keeping Your Blog Fresh.

Part V: The Part of Tens.

Chapter 15: Ten Common Mistakes and How to Avoid Them.

Chapter 16: Ten (Or More) Blogs You Can Learn from Simply by Reading.

Chapter 17: Ten Tips for Jump-Starting Your Creativity.

Index.