Jan 2005, Capstone
Your Place in the Corporate World.
Part I - Efficient Customer Value Creation.
How do Companies Create Value?
Creating Value for Customers.
How to Meet Customers' Needs.
Earning the Customers' Trust.
Persuading Customers to Buy Your Products.
Efficiency Gains from Technology Investment.
Learning How to be More Efficient.
Part II - Good Management.
How to Manage.
How to Delegate.
Forecasting Market Dynamics.
Creating a Lasting Competitive Advantage.
A Systematic Approach to Planning.
Designing an Effective Organization.
How to Manage Change.
Keeping Track of the Money.
The Future of Business.
Part III - Achieving Personal Success.
How to Achieve Personal Success in Business.
How to Become a Great Manager.
How to Teach Yourself New Skills.