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Strategic Management: Concepts and Cases, 3rd Edition

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Strategic Management: Concepts and Cases, 3rd Edition

Jeffrey H. Dyer, Paul Godfrey, Robert Jensen, David Bryce

ISBN: 978-1-119-56314-3 October 2019 512 Pages

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Description

Strategic Management delivers an insightful, clear, concise introduction to strategy management concepts and links these concepts to the skills and knowledge students need to be successful in the professional world. Written in a conversational Harvard Business Review style, this product sparks ideas, fuels creative thinking and discussion, while engaging students via contemporary examples, innovative whiteboard animations for each chapter, outstanding author-produced cases, unique Strategy Tool Applications with accompanying animations and Career Readiness applications through author videos. 

Chapter 1: What is Business Strategy  

Chapter 2: Analysis of the External Environment: Opportunities and Threats  

Chapter 3: Internal Analysis: Strengths, Weaknesses and Competitive Advantage   

Chapter 4: Cost Advantage  

Chapter 5: Differentiation Advantage   

Chapter 6: Corporate Strategy  

Chapter 7: Vertical Integration and Outsourcing  

Chapter 8: Strategic Alliances  

Chapter 9: International Strategy  

Chapter 10: Innovative Strategies That Change the Nature of Competition  

Chapter 11: Competitive Strategy 

Chapter 12: Implementing Strategy  

Chapter 13: Corporate Governance and Ethics  

Chapter 14: Strategy and Society 

 

Case 01 Walmart Stores: Gaining and Sustaining A Competitive Advantage 

Case 02 Coca-Cola and Pepsi: The Shifting Landscape of the Carbonated Soft Drink Industry  

Case 03A ESPN in 2015: Continued Dominance in Sports Television  

Case 03B: ESPN in 2019: A Network in Search of a Solution 

Case 04 Southwest Airlines: Flying High with Low Costs 

Case 05 Harley-Davidson: Growth Challenges Ahead 

Case 06 Ecolab and the Nalco Acquisition: Sustainable Advantage Through Shared Values 

Case 07 Nike: Sourcing and Strategy in Athletic Footwear 

Case 08 AT&T and Apple: A Strategic Alliance 

Case 09 Samsung: Overtaking Philips, Panasonic, and Sony as the Leader in the Consumer Electronics Industry 

Case 10 Tesla Motors: Disrupting the Auto Industry? 

Case 11 Smartphone Wars 

Case 12 Lincoln Electric: Aligning for Global Growth 

Case 13 Case: Icarus Revisited: The Rise and Fall of Valeant Pharmaceuticals 

Case 14 Safe Water Network: Mastering the Model at Dzemeni 

Case 15 Facebook at a Crossroads: Russian interference in the 2016 Election 

Case 16 Vivint Home Security: Finding New Pathways for Growth 

Case 17 Uber Technologies Inc. 

Additional Cases Can Be Found in WileyPLUS 

  • New cases are continuously written by the authors and added to this product each year. 
  • New, shortened, and updated “classic” cases involving familiar companies such as Huawei, Hey Google here comes Alexa, Vivint Smart Home, ESPN, CVS, Cola Wars, Tabitha Way and others. 
  • Thorough updating of chapter content. 
  • A Sharper Focus: The text focuses on answering just four critical questions: “Where should we compete?”; “Why do we win?”; “How do we win?”; and “How will we win over time, or sustain our competitive advantage?” In addition, several course sections now include content detailing new thinking about issues such as industry, resources, and strategy implementation. 
  • Outstanding Cases: A mix of contemporary and classic cases, all author produced (including the case notes), provide professors and students with a wealth of high-quality cases. Cases include Facebook and the 2016 Presidential Election, Vivant Smart Home, ESPN, CVS Pharmacy, Tesla, Valient Pharmaceuticals, Walmart, Coke, Pepsi, Intel, Southwest and Nike among others. The Dyer case library continues to grow and each year one or two new cases are added to keep strategy teaching fresh and current. 
  • Contemporary Real-World Examples and Strategy Tools: Rich stories and cases contributed by industry professionals enable students to experience the complexities of the real world. Organizations featured range from large, well-known brands to small, entrepreneurial startups. Each is chosen to illustrate concepts in differing environments. The strategy tools give students access to real world tools that companies use to conduct strategies analysis (i.e.net promoter score).