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Successful Fundraising

Successful Fundraising

Vol 25(12 Issues in 2017 ) Print ISSN: 1070-9061 Online ISSN: 2325-8624


Successful Fundraising is a monthly publication for those who cultivate, manage and report on fundraising in any capacity for nonprofit organizations.

Each monthly issue of Successful Fundraising covers a variety of fund development topics including:

• Annual giving strategies
• Prospect identification
• Cultivation procedures
• Donor list management
• Solicitation techniques
• Direct mail appeals
• Special events strategies
• Corporate/foundation grants
• Capital campaign planning
• Pledge fulfillment procedures
• Donor recognition
• Marketing planned gifts
• Major gift identification
• Strategic planning
• Memorials and in tribute gifts
• Stewarding donors
• Online fundraising
• Workplace giving


Scott C. Stevenson

About the Editor

Scott Stevenson’s aim for the past two decades has been to provide nonprofits and associations throughout the U.S. and Canada with “great ideas and practical solutions.”

Stevenson is founder and president of Stevenson, Inc, an Iowa-based publishing company that established six monthly newsletters, dozens of “how-to” manuals and several online events all geared toward helping nonprofits and associations achieve success in fields such as fundraising, major gifts, volunteer management, communications management and membership management.

John Wiley & Sons acquired Stevenson’s publications in 2012, and he continues on as editor of the six subscriber newsletters: Successful Fundraising, Nonprofit Communications Report, The Major Gifts Report, The Membership Management Report, The Volunteer Management Report, and Special Events Galore.

Prior to establishing his company in 1993, Stevenson had twenty-plus years’ experience in fundraising and nonprofit management which included positions with The American Lung Association of Iowa, Culver Stockton College (Canton, MO), Buena Vista University (Storm Lake, IA), the statewide Iowa Natural Heritage Foundation (Des Moines, IA), and Briar Cliff University (Sioux City, IA), where he served as Vice President for eight years before launching Stevenson, Inc.

Stevenson is a graduate of Buena Vista University (Storm Lake, IA) and has served as a volunteer, member and/or board member of several of local, regional and national organizations. He currently serves on the President’s Advisory Council of his alma mater, Buena Vista University, serves on the Board of the statewide Iowa Parks Foundation, which is chaired by the Governor of Iowa, and is a member of 1st Presbyterian Church (Sioux City, IA).

Stevenson has also served as fundraising counsel to nonprofit organizations and lectured at regional and national conferences.