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The Nonprofit Membership Toolkit

The Nonprofit Membership Toolkit

Ellis M.M. Robinson, Kim Klein (Series Editor)

ISBN: 978-0-787-96506-8

Jul 2003, Jossey-Bass

324 pages

Select type: Paperback

In Stock



Step-by-step, The Nonprofit Membership Toolkit shows how to create, manage, and sustain a dynamic membership program that will help a social change organization thrive. Written for both new and well-established social change organizations, this book is grounded in proven marketing techniques. It gives managers and executive directors the information and tools needed to understand their current members and attract new ones, and it walks organizations through the process of linking program goals with membership goals. The Nonprofit Membership Toolkit includes a wealth of illustrative examples and sample membership publications. Schedules for typical membership tasks keep organizations on track, and the easily reproducible worksheets and checklists and the companion Web site help readers design a program that can be adapted to meet the unique needs of their individual organization. The Nonprofit Membership Toolkit will help executive directors, development directors, staff and board members, and other volunteers involve the community, build program effectiveness, and diversify and strengthen their organization's funding base.

"If your organization has in place an individual membership program, or if you're willing to consider starting one, rush out right now and get your hands on a copy of Ellis Robinson's Nonprofit Membership Toolkit. Here, between two covers, you'll find almost everything you need to know to launch, manage, and strengthen a nonprofit membership program. The book is well-organized, easy to read, and chock full of worksheets you'll find invaluable in building your membership program."
--Mal Warwick