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The ebay Phenomenon: Business Secrets Behind the World's Hottest Internet Company

The ebay Phenomenon: Business Secrets Behind the World's Hottest Internet Company

David Bunnell, Richard A. Luecke (With)

ISBN: 978-0-471-43679-9

May 2001

224 pages

$30.99

Description

The buzz about The ebay Phenomenon

""David Bunnell's portrayal of eBay paints a picture of one of the most daring, fanatically innovative, customer-centric companies on the planet. It demonstrates how a small, driven group of people can listen to customers and reinvent the world-inspiring!""
—David Siegel, author, Futurize Your Enterprise

""Read The eBay Phenomenon if you want the inside account of how this innovative company became one of the decade's greatest business success stories. Regardless of what business you're in, David Bunnell's exciting chronicle offers valuable lessons and a riveting narrative.""
—Eric Nee, Senior Writer, Fortune

The eBay Phenomenon.

Pierre Omidyar Starts a Company.

The eBay Nation.

eBay's Business Model.

Inside eBay.

Strategic Evolution.

Contraband, Blackouts, and Weird Stuff.

Competing for the Future.

Wither eBay.
""A good yarn for those who like to read about clever business types."" (Freelance Informer, 26th January 2001)

""The book does provide an interesting look at the types of business strategies that one of the real Internet success stories has adopted."" (Internet Works, February 2001)