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Twitter For Dummies

Laura Fitton, Michael Gruen, Leslie Poston

ISBN: 978-0-470-55258-2 June 2009 288 Pages


Twitter can boost your business and marketing efforts, and this guide shows you how

Twitter, the simple-to-use microblogging service, offers immense benefits for businesses and organizations. Fire departments, political candidates, and C0EOs have used Twitter to share up-to-the-minute information. Laura Fitton, maybe better known by her Twitter handle - @Pistachio, has more than 10,000 followers on Twitter, and gives presentations on how to use Twitter to build business and personal opportunity. She's joined by Michael Gruen and Leslie Poston to share Twitter expertise in this easy-to-follow guide.

You'll discover how to get set up on Twitter, build a follower list, and find a voice for your tweets. Then you'll learn to use third party tools to link Twitter to other sites and incorporate it into business communication models. This book covers

  • The basics of signing up and creating tweets
  • Following other users and adding followers to your own tweets
  • Mastering the "Twecosystem"-the tools that tie Twitter to many other Web applications, including mobile devices
  • Strategies for enhancing business communication, marketing, and networking opportunities with Twitter

Twitter For Dummies gets you up and running on this hot communications tool the fun and easy way.



Part I: Twitter? Like Birds Do?

Chapter 1: Sharing Your Thoughts, 140 Characters at a Time.

Chapter 2: Hello, Twitter World!

Chapter 3: Stroll Around the Grounds: A Tour of the Twitter Interface.

Chapter 4: Using Twitter Wherever You Think Best.

Part II: Joining Your Flock on Twitter.

Chapter 5: Tweeting It Up.

Chapter 6: Who’s Using Twitter.

Part III: Twittering in High Gear.

Chapter 7: Tricks of the Twitter Gurus.

Chapter 8: Twitter Minus

Chapter 9: Embracing the Twitter Ecosystem.

Part IV: Knowing Why We Twitter.

Chapter 10: Finding Your Tweet Voice.

Chapter 11: Twitter for Business.

Chapter 12: The Social Side of Twitter.

Chapter 13: Changing the World, One Tweet at a Time.

Part V: The Part of Tens.

Chapter 14: Ten Twitter Tools.

Chapter 15: Ten Useful Twitter-Based Services.

Chapter 16: Ten Cool Ways to Use Twitter.



"Twitter for Dummies may be 266 pages long and contain an index, but it would probably help quite a few people to give it a read. Thorough." (, July 7, 2009)