eBusiness Essentials: Technology and Network Requirements for Mobile and Online Markets, 2nd Edition
About the Authors.
The Electronic Marketplace.
The Electronic Shop.
Payments, Credit and Invoicing.
Trust and Security.
Setting Up Shop.
Putting the 'e' into your business.
Underlying Technologies and Standards.
Who is Going to Make Money out of All of this and How?
Appendix 1: Case Studies.
Appendix 2: The Gods of Technology.
Appendix 3: Glossary.
""...an excellent undergraduate textbook for introductory courses in electronic commerce...the authors deftly juggle in providing technical knowledge to both professional and general audience...I have to applaud their success in maintaining a balance..."" (Telematics and Informatics, Vol.19, 2002)